游戏客栈今日报道(2016.6.16)随着移动互联网的发展,移动互联网用户规模持续增长,产业及消费不断升级,移动开发者往往需要面对来自全球的用户,B2D市场服务全球化已经成为大势所趋。Mob作为全球最大的开发者平台,覆盖全球移动设备达40亿,联合Codrim氪金流量聚合交易平台,为开发者出海提供社会化运营指导与提高流量变现能力。
据悉,围绕Mob与Codrim展开的深度合作,Codrim为Mob的开发者提供App推广福利大礼包,包括每月80万免费点击用量,并额外赠送200个IOS的CPA国内网页墙流量。活动一经推出,受到众多开发者的欢迎。
本次双方联手助力开发者拓展海外市场,重点解决中小开发者出海遇到的痛点。Codrim氪金作为全球领先的流量聚合交易平台,以成为APP与移动游戏全球推广航母为愿景,致力解决广告主及媒介渠道在流量交易中所涉及的技术和流量获取问题,提供云端移动广告平台、流量撮合交易、广告投放优化服务以及担保代付等平台功能,在全球拥有10000+用户及合作伙伴,是用户放在“云端”的移动广告平台。通过Codrim氪金旗下的的CoStations平台,让每一个用户都有自己的广告和流量管理系统,替他们节省30%以上的技术成本和推广成本。
作为全球最大的开发者平台,Mob始终秉承全心全意为开发者服务的宗旨,努力打造完善的一站式开发服务平台,先后推出Share SDK社会化分享、短信验证码SDK、Share REC手游录像分享和Mob API数据服务等一系列免费服务。众所周知,移动App获取优质用户的成本越来越高,Share SDK可以让开发者的App快速拥有社会化分享功能,通过社会化流量引入更多的免费用户。值得一提的是,Mob平台旗下的短信验证码SDK2.0服务升级,不仅免除验证短信发送成本,还加强与三大运营商的合作,确保验证短信三秒下发的极速体验,极大满足开发者的需求。
目前Mob在国内已经覆盖99%的移动终端,整个平台SDK的下载次数已经突破100万次,服务16万移动App,每天新增日志2亿条,覆盖全球40亿的移动设备,未来Mob会把一部分精力放到海外,在全球范围内获取更多的用户,为更多的开发者提供服务。
据了解,在2015年4月,Mob跟韩游达成协议,全面进军韩国市场,此次合作目的是帮助Mob完成在韩国本地化的服务,包括服务体系的架构,拓展韩国的市场。Mob联合创始人兼CMO兰旭表示,未来希望把这个模式复制到其他国家的更多城市,全面开启全球化战略。
随着越来越多的中国应用及手游推广至全球,如何进行精准的海外推广和产品海外变现成为了关键,Mob选择Codrim氪金全球流量聚合交易平台作为合作伙伴,凭借有效的社交推广手段以及去中间化的交易平台,帮助更多的国内移动互联网产品走出海外。
Deep cooperation between Mob and Codrim, helping Developers best monetize overseas
With the development of mobile Internet and the continuous upgrade in industry and user consumption, mobile Internet users have increased rapidly in quantity, and APP developers always need to face their global users. Thus, globalization of B2D service has become an irresistible trend. Mob, as the biggest global developer platform, covers more than 4 billion mobile devices. The cooperation between Mob and Codrim, the traffic trading platform, provides more chances of social operation guidance and traffic monetization improvement for developers entering overseas market.
As reported, Codrim provides Mob developers with APP promotion event gift, including 800,000 clicks per month and 200 extra IOS installs for domestic with offerwall traffic FOR FREE. This activity has been highly welcomed by many developers since launched.
The cooperation benefits developers to expand their overseas market, focusing on solving the difficulties of worldwide market for medium and small-sized developers. Codrim, as the leading traffic trading platform, expects to be the leader for worldwide promotion of utilities and games. It is committed to resolve the problems of technic and user acquisition during the trading between advertiser and publishers by providing platforms of mobile advertising on the cloud, traffic trading, ad optimization and payment guaranteed, etc. Codrim is a mobile ad platform on the cloud with more than 10,000 partners worldwide. With CoStations, every user has his own ads and traffic management system, which saves more than 30% technical and promotion costs.
As the biggest developer platform, Mob always puts their effort in providing the best service for developers by building a one-stop developing service platform. It has put forward ShareSDK Socialization, SMS Verification SDK, Mobile Games ShareREC and MobAPI Data Service for free. It is well known that the costs to acquire qualified users for mobile APP becomes higher and higher. ShareSDK could provide developers the function of socialization sharing rapidly, help acquire more organic users with socialization traffic. Especially, Mob has upgraded their SMS Verification SDK2.0 service. It not only remits the verification SMS sending costs, but also enhances the cooperation with 3 mobile operators, to ensure the experiences of 3-sencond message-sending and to fulfill developer’s demand.
Currently Mob has covered 99% mobile devices domestically and more than 4 billion worldwide mobile devices. The download of Mob SDK has reached more than 1 million, which provides service for 160,000 mobile apps and creates 0.2 billion news logs per day. In the future, Mob will put more effort to acquire more worldwide users and provide better service to developers.
In April of 2015, Mob came to terms with Korea Games to fully going to Korean market. This cooperation aimed to help Mob improve localization service in Korea, including structuring systematic service and expanding Korean market. Lan Xu, the co-founder and CMO of Mob, stated that they would like to copy this pattern to more countries and fully start the globalization strategy.
With more and more Chinese APPs and Games promoted worldwide, how to process accurate overseas promotion and traffic monetization becomes the key point. Mob chooses to cooperate with Codrim by using the effective social promotion and the non-intermediate platform to help more domestic mobile Internet products enter the global market.
With the development of mobile Internet and the continuous upgrade in industry and user consumption, mobile Internet users have increased rapidly in quantity, and APP developers always need to face their global users. Thus, globalization of B2D service has become an irresistible trend. Mob, as the biggest global developer platform, covers more than 4 billion mobile devices. The cooperation between Mob and Codrim, the traffic trading platform, provides more chances of social operation guidance and traffic monetization improvement for developers entering overseas market.
As reported, Codrim provides Mob developers with APP promotion event gift, including 800,000 clicks per month and 200 extra IOS installs for domestic with offerwall traffic FOR FREE. This activity has been highly welcomed by many developers since launched.
The cooperation benefits developers to expand their overseas market, focusing on solving the difficulties of worldwide market for medium and small-sized developers. Codrim, as the leading traffic trading platform, expects to be the leader for worldwide promotion of utilities and games. It is committed to resolve the problems of technic and user acquisition during the trading between advertiser and publishers by providing platforms of mobile advertising on the cloud, traffic trading, ad optimization and payment guaranteed, etc. Codrim is a mobile ad platform on the cloud with more than 10,000 partners worldwide. With CoStations, every user has his own ads and traffic management system, which saves more than 30% technical and promotion costs.
As the biggest developer platform, Mob always puts their effort in providing the best service for developers by building a one-stop developing service platform. It has put forward ShareSDK Socialization, SMS Verification SDK, Mobile Games ShareREC and MobAPI Data Service for free. It is well known that the costs to acquire qualified users for mobile APP becomes higher and higher. ShareSDK could provide developers the function of socialization sharing rapidly, help acquire more organic users with socialization traffic. Especially, Mob has upgraded their SMS Verification SDK2.0 service. It not only remits the verification SMS sending costs, but also enhances the cooperation with 3 mobile operators, to ensure the experiences of 3-sencond message-sending and to fulfill developer’s demand.
Currently Mob has covered 99% mobile devices domestically and more than 4 billion worldwide mobile devices. The download of Mob SDK has reached more than 1 million, which provides service for 160,000 mobile apps and creates 0.2 billion news logs per day. In the future, Mob will put more effort to acquire more worldwide users and provide better service to developers.
In April of 2015, Mob came to terms with Korea Games to fully going to Korean market. This cooperation aimed to help Mob improve localization service in Korea, including structuring systematic service and expanding Korean market. Lan Xu, the co-founder and CMO of Mob, stated that they would like to copy this pattern to more countries and fully start the globalization strategy.
With more and more Chinese APPs and Games promoted worldwide, how to process accurate overseas promotion and traffic monetization becomes the key point. Mob chooses to cooperate with Codrim by using the effective social promotion and the non-intermediate platform to help more domestic mobile Internet products enter the global market.